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FREQUENTLY ASKED QUESTIONS (FAQ’s)
Commonly Asked Marketing Questions for Clinical Practitioners
At Provisions Consulting, we use the word Marketing to encompass the full
range of activities you will utilize to let people know about your practice,
your specialties, and increase visibility about your business. Marketing is
the ability to put a face and name on your practice - to let people know
about your practice.
- What is Provisions Consulting?
We were incorporated in 1996 as a Marketing Firm to assist clinical
professionals with all aspects of their business and marketing practice
growth. Our services are designed to allow you to do what you love –
psychotherapy – while maintaining your executive and administrative practice
functions.
- What does your company do for clinical practitioners?
We help clinicians make decisions, plan and implement their marketing
tasks. We utilize marketing plans that best suit each individual practice.
Our customized approach allows your active participation in the whole
process of marketing your practice.
- What is a marketing plan?
A marketing plan is a way to turn your ideas and dreams for your
practice into tangible, realistic, achievable tasks. A marketing plan
includes goals, action items to achieve those goals, timelines for
completing the goals, and budget requirements.
The best marketing plans will give you enough flexibility to adapt the
information you gather along the way. In addition, it will include short and
long term goals. Finally, you can expect to recoup your initial investments
in 24-36-months.
In short, it sets up your image, how you are going to promote yourself,
how your going to attract or maintain clients, and fits with your overall
business plan.
- Why do I need a marketing plan?
It gives you a strategy and structure to accomplish your goals. Most
importantly, it can help assure ongoing success and take away some of the
"roller coaster" ride of client load and finances that can exist in private
practice.
- What areas should be included in a marketing plan?
The following components are included in all Provisions Consulting
marketing plans:
Direct Mail
Public Relations
Electronic Communications / Internet
Database
Advertising
Business Image and Administration
Networking
Office Set Up or Expansion
- How long should a marketing plan last?
A marketing plan should include short-term timelines, one month to 1
year, and longer-term time lines – as far as 5 years in the future. Although
some prognosticating is necessary, a well-crafted plan will direct you
toward your goals and objectives. It will keep you focused inwardly on your
business development.
- Why do you include the Internet for marketing?
Although we are on the cutting edge of Internet technology in the
healthcare industry, the Internet can be a useful marketing option for
clinical professionals. At Provisions Consulting we believe the Internet is
a useful means of conveying information about your practice. It gives
potential clients another means to learn of your services.
Internet sites can be easy and inexpensive to set up, but very expensive
to maintain and drive traffic to your site – the main reason for having a
site. We suggest you make sure you have a clear plan for the development of
your web pages and a solid company who spends their advertising dollars to
market your site.
- What kinds of marketing can Provisions Consulting help with?
At Provisions Consulting we meet with you to determine which of our
services may best work for your practice. You can visit our
Marketing Services pages for a complete list of our offerings.
- Who should use a marketing firm?
Whether you are just starting out or are an experienced clinical
professional, considering using a marketing firm can be appropriate. The
best way to determine if we could work for you would be to let us learn more
about your practice needs and determine together if Provisions Consulting
could be helpful.
We determine your cost based on your needs. Our services and products can
be purchased individually or you might choose our Affiliate option. The
Affiliate Status allows you to set a monthly budget and choose from a menu
of services that best suit your practice needs.
- How do I get started with Provisions Consulting?
The best way to start is contact us via email or phone to discuss your
practice needs. There is no charge for this introductory call. If we can
assist you we can make some recommendations. If we can not, we can refer you
to a better solution. We will tell you either way. So why wait?
Let us hear from you today and be on your way to a more successful
practice!
Email
Us or call us at 972-385-6400.
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The information provided on this website should not be construed as advice or instruction on specific mental health or medical conditions or for
specific mental health referrals. It is intended as an informational tool
only. You should consult a healthcare professional regarding health issues and advice on
treatment. To view our complete disclaimer CLICK HERE.

Sarah Kovich

We subscribe to the HONcode principles. Verify here
Code of Ethics
6370 LBJ, Suite 272
Dallas, TX 75240
phone: (877)-956-6400
email: skovich@provisionsconsulting.com
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This page was last updated on:
12/13/04 11:47 AM
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